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2 mins

THE SCRATCH scoop

The Scratch team offers an insight into its antics & unveils events, treatments & news from the nail realm

Helena Biggs Editorial & partnerships director
Jess Wilkie Art editor
Rebecca Hitchon Deputy editor
Lilly Delmage Multiplatform writer

In the MAIL

Check out the nail & beauty goodies in Scratch’s postbag this month…

The GelBottle Inc (TGB) sent the team its handbag and travel-friendly TGB Spa™ Minis: Better Balm™ and H2O Cream™. Ideal for on-the-go moisturisation of nails, hands and cuticles, the nutrient-rich products are perfect for retailing. Available via www.thegelbottle.com

REPLAY

Rewatch Scratch’s recent interviews with industry pros!

How nail businesses can positively impact the environment Claudia Sear, Sussex pro & owner of Claudia Sear: Luxury Eco Nails, shares the environmentally friendly practices and initiatives she takes part in, and offers advice for fellow techs who are keen to adopt more eco-friendly measures in the nail space.

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Event insight: Annabel’s Art Assembly Glitterbels co-founder & creative director, Annabel Maginnis, and creative brand director, Ebony Shepherd, divulge details about the company’s Art Assembly education event. Taking place in the brand’s new Staffordshire HQ 9-11 June, gel, acrylic and builder gel courses will be delivered by Annabel. Purchase tickets to Annabel’s Art Assembly via www.glitterbels.com

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Tech talk: Maisie Jackson Maisie Jackson: Yorkshire nail tech, organiser of Maisie’s Nail Tech Soirée events and Maisie’s Nail Tech Natter Zoom sessions, shares details of her career journey, highlights and future goals. Scan to watch

Product spotlight: CND Shellac™ Vivid Nataliya Al-Ta’ai, senior education manager for CND™ EMEA & Asia, and Samantha Birkett-Leigh, CND™ EA & international Team CND™ member, detail the design possibilities with Shellac™ Vivid: seven intensely pigmented additions to CND™’s popular gel polish line. They showcase custom blending, stamping techniques and fine linework with the primary and secondary shades, which are available via www.sweetsquared.com

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HD Nail Academy’s education extravaganza

Rebecca travelled to Hazel Dixon Nail Artist Academy HQ in Thetford, Norfolk, where educators gathered for the company’s annual training event. The Scratch Stars Award-winning education team refreshed knowledge and shared techniques and application tips for HD Professional Nail Systems products. Get a detailed insight into the three-day event from page 60.

Nailympia Germany

Helena joined Scratch’s co-founder & global director of Nailympia Competitions, Alex Fox, in Düsseldorf for the fourth edition of Nailympia Germany. Hosted at the BEAUTY Düsseldorf trade show 28-30 March and organised by Stefanie Lo Re of Signature Nail International, the event welcomed competitors from 20 countries, who took 237 competition seats. View the winners from page 82 and register for upcomingNailympiacompetitions via www.nailympia.com

What we’re wearing...

Helena has embraced spring with pastel hues on nails: mint green and lilac, complemented by fuchsia dots and sparkling lines. The mani was perfected by Dartford-based nail pro, Rebecca Ellis (@beautyby__beck).

An on-trend pearly chrome finish has been chosen by Lilly, whose nails were transformed by Annie Kilalea of

@nailsbyanniek__, London.

This article appears in May 2025

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This article appears in...
May 2025
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EDITOR'S LETTER
Spring is in full swing, and this month presents fresh energy, bold colours and renewed creativity. What better way to celebrate than with the announcement of this year’s Scratch Stars Awards finalist
Nail NATION
News & views from the nail industry
Crystal Craze
Explore the story behind Bluestreak Crystals: the provider of the premium nail art embellishments that feature on this month’s stunning Scratch covers
THE SCRATCH scoop
The Scratch team offers an insight into its antics & unveils events, treatments & news from the nail realm
THE HOT List
Scratch scours the industry for the latest nail & beauty products to captivate clients & lend a helping hand to your services
NAIL ART through the ages
Traverse the nailsphere with LILLY DELMAGE , who explores the origins & development of nail colour & design
Join the class of LEU
Level up your nail know-how with LEU 2.0: Light Elegance’s evolved education programme for pros passionate about growth & success
Perfecting the pedicure AN A-Z GUIDE
Elevate your footcare offerings with LILLY DELMAGE’S comprehensive guide to results-driven services
The Social Scene
The Instagram Subscription: what is it & should you be offering it? LILLY DELMAGE unlocks social media secrets & shares expert tips to help boost the online profile of your business
How to build your business beautifully with ZAARA KING
Diversifying your skills to reap rewards
Finding your NICHE
Whether your skills focus is natural nailcare, premium pedis or portrait painting, LILLY DELMAGE investigates the importance of identifying & capitalising on your expertise
Breaking Down Barriers
Maternal mental health & the nail pro
BEHIND THE GRAM
Get to know social media nail stars as they offer an insight into their lives & share content creation tips
Scratch Stars Awards 2025: Meet The Finalists
F or 12 years, Scratch magazine has been
Excellence through EDUCATION
Get the inside look at HD Nail Artist Academy’s 2025 educator training: three days of learning, inspiration & connection
Art with Jark
Scratch Stars Hall Of Fame pro & founder of Jark Nails, JIAK HING , shares judging day tips for Scratch Stars Awards finalists
KEEPING UP WITH Kelly-Marie
The Manicure Company’s head of education, Kelly-Marie Daly, opens up about her career journey, industry passions & recipe for success
The builder gel BOOST
Advance your knowledge of brush-on builder gel, with REBECCA HITCHON’S pick of products & guide to effective use
UNICORN enchanted forest
The final North America’s Star Nail Artist: Season One challenge saw the top 10 showcase their prowess with multiple nail systems to create a mystical, unicorn-themed nail design. Explore the dazzling entries that will see three techs scoop places in the final
Through the Keyhole
Take a peek inside salon setups across the UK&I as Scratch unlocks each door
AGAINST all odds
When JO GILLESPIE suffered a sudden & traumatic health setback, she thought her dreams of being a CND™ educator had been thwarted. Here, she shares her inspiring story…
Nailympia NEWS
Immerse in competition highlights, interviews & points to note from the Nailympia realm, with its global director, Alex Fox
NAIL Clippings
#NOWTRENDING Butter yellow has been coined as ‘the colour of the season’, and the hue is dominating fashion and beauty choices. Take a look at butter yellow nail designs to inspire your offerings...
Fingernails in Focus
Serve up treats for National Doughnut Week, 10-18 May with inspiring glazed finishes & sprinklings of nail art
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May 2025
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