EDITOR'S LETTERIn this month’s edition of Scratch, we analyse imposter syndrome: feelings of inferiority and low self-worth. It’s likely that we’ve all experienced these at stages of our careers...

Nail NATIONNews and views of the nail industry

SUN, SHOOTS & A STAREsteemed nail artist & Scratch Stars Services to the Nail Industry winner 2024, Kirsty Meakin, shares the story behind this month’s striking cover image, which was captured in the Sunshine State

THE HOT ListScratch scours the industry for the latest nail & beauty products to captivate clients & lend a helping hand to your services

THE SCRATCH SCOOPThe Scratch team offers an insight into its antics & unvils events & treatment news Across the nail & beauty realms

Confidence crisisNail pros share their experiences with imposter syndrome & offer tips to help overcome it

TOP TRENDS: AW24 editonStay ahead of the nail game by exploring shapes, shades & styles set to dominate the autumn/winter season

NEW IN: THE FRESH PERSPECTIVEShow off your innovative side by suggesting three upcoming nail trends for clients seeking to break away from seasonal staples.

User-generated content: a handy guideAre you keen to build client trust & business authenticity? LILLY DELMAGE investigates how onine content can positively boost your profile

Tech for TechsHow technology is shaping beauty retail

NAILYMPIA COMPETITIONS NEWSImmerse in competition highlights, interviews & points to note from the Nailympia realm, with its global director, ALEX FOX

Polish for PrizesGet set to compete in Hara Professional’s Classic Gel Polish Artist of the Year competition & see if you could win a prize worth £3,000. HELENA BIGGS learns more...

READERS GALLERYSwindon-based nail stylist & educator, BETH JAMES, shares her career goals & sleek creations

Love & Sparkles with Katy P nail artistThe World’s Star Nail Artist 2023 shares tips, techniques & insights into her soaring career

BEHIND THE GRAMGet to know social media nail stars as they offer an insight into their lives & share content creation tips

Dancing with the starsRelive the magic of The Scratch Stars Party 2024, at which the UK&I nail industry was celebrated in glittering fashion

YOUR BEST LIFE BY THE SEAHead to the Kent coast with HELENA BIGGS,

Power & Polish with O.P.IElevate your business & embrace new techniques with advice from the award-winning OPI UK&I education team

Notes on NEURODIVERSITYDiscover how neurodiversity can affect clients & the nail

NOTES FROM NergishEsteemed beauty business expert & CEO of PHAB Service Stars,

Into the extremeContinue an exploration into the exciting world of extreme nail styling with award-winning nail artists

Formulas for SuccessEmbrace your inner alchemist with Light Elegance, as global education director,

A helping hand with hygiene & safetyExplore how to prioritise the health & safety of yourself & clients with REBECCA HITCHON’S roundup of expert advice & products

FORD’S ThoughtsGlobal business & beauty education expert, KIM FORD, shares news, views & observations from the international nail circuit

NAIL Clippings#NOWTRENDING Coffee-coloured nails are a hot trend this

Fingernails in FocusEmbrace autumn & glean attention with tonal nail designs featuring cute woodland creatures