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3 mins

NEW IN: THE FRESH PERSPECTIVE

Show off your innovative side by suggesting three upcoming nail trends for clients seeking to break away from seasonal staples.

1. Reinvented neutrals

Neutrals Neutral tones for autumn are always popular, but this year sees an interesting take on the trend, with the likes of espresso hues and navy shades set to dominate nail requests.

Taryn VanAlfen uses Light Elegance ButterCream shades, Moody Blues and Emotionally Drained, to create an eye-catching nail base, finished with Glitter Gel in Part Time Pessimist.
NailKind Nail Lacquer in Mr Bigger £POA/RRP £8.95 www.nailkind.com
Rose gold leaf elevates this navy nail style, created by Huddersfield’s @nailsbynailtec.
Taryn VanAlfen

Utah-based Light Elegance educator, Taryn VanAlfen, comments: “Navy nails are a key trend for autumn and winter, because the look pairs perfectly with the season’s darker, neutral colours. It’s versatile, complementing many styles and skin tones, while offering a sophisticated alternative to black.”

OPI Infinite Shine in 2000 Karats £8.90 + VAT/RRP £17.50 www.opi.com
Light Elegance ButterCream in Moody Blues £17.95 + VAT www.lightelegance.co.uk
Halo Gel Polish in Glacier £6.35 + VAT www.purenails.co.uk
Jessica GELeration in Dish The Dirt £18.75 + VAT www.gerrardinternational.com
Olivia Annice
Olivia Annice coins this look, the ‘Espresso Martini’ manicure.
Instagram/oliviaannicenailartist
Nude nails for models at the Marc Jacobs AW24 runway show at New York Fashion Week, led by Jin Soon Choi using CND™.

“The blend of colours in an Espresso Martini are perfect for complementing autumn/winter fashion colour palettes,” shares Cheshire-based nail tech & educator, Olivia Annice.

Flintshire-based nail artist, @michaellamazzone, combines nude and bronze with navy to create a pretty polka dot manicure.
The Manicure Company Gel Polish in Sapphire £8.71 inc VAT www.themanicurecompany.com
Sharon Baker

Aftercare advice

Footlogix brand ambassador, Sharon Baker (@sharonbnails), offers six tips to share with clients, to help them maintain healthy, hydrated skin and nails:

Famous Names Dadi’Oil £7.45 + VAT www.sweetsquared.com
Footlogix Very Dry Skin Formula £12.45 + VAT www.sweetsquared.com

1. Use cuticle oil and hand and foot moisturisers regularly.

2. Avoid soaps that strip the skin of natural oils. Instead, opt for mild, fragrance-free products.

3. For both hands and feet, use a gentle scrub once a week to remove dead skin cells and promote smooth skin.

4. Wear gloves in cold weather to protect skin against cold wind and dry air, and wear socks and appropriate footwear to keep feet warm and dry.

5. Drink plenty of water to keep skin hydrated.

6. Use lukewarm water to wash skin. While a hot shower or bath might feel good in cold weather, hot water can strip the skin of its natural oils.

2. Mob wife 2.0

The mob wife nail aesthetic is typically characterised by statement manicures, featuring bold prints and embellishments: the opposite to the ‘clean girl’ aesthetic. “This style tends to feature bold prints and plenty of bling,” shares Belinda Price. Popular at the beginning of the year, pros predict a new wave with a twist for the AW24 season.

Giorgia Cappella
@nails_by_lucy_rossington creates this leopard print, mob wife 2.0 nail look using Kirsty Meakin Gel Polishes in Cola and Void.

The GelBottle Inc training & education manager, Giorgia Cappella, believes that the trend revamp will assert an animal-print focus: “Leopard print is back with a bang in fashion. I predict that mob wife 2.0 will see clients opting for leopard print tips in rich, autumnal tones.”

Kirsty Meakin Soak Off Gel Polish in Cola £14.99 + VAT www.kirstymeakin.com

TOP TIP

Opt for a pastel pink or nude base colour so embellishments, patterns and accents pull focus.

HARA Professional HEMA-free Gel Polish in Happy Ever After £6.50 + VAT www.astonandfincher.co.uk
Jema Baynes of @jellybayn_nails hand-paints feature nails with leopard print designs, pairing with a deep red hue and gold embellishments.
Issy Davies

Get noticed!

Issy Davies, senior social media manager at The GelBottle Inc, serves up five ways to promote trending nail styles across your platforms:

1. Use relevant seasonal and trending hashtags to increase visibility.

2. Use search engine-optimised captions with key words.

3. Encourage audience interaction and engagement through tutorials, story polls and Q&A sessions.

4. Respond to comments with video to boost engagement and demonstrate active audience interaction.

3. 3D nail creations

Our social media accounts are flooded with three-dimensional designs, with techs using 3D gel, embellishments and other creative additions to enhance nail styles. Three-dimensional nail looks hit the runway in Sinead Gorey’s London Fashion Week AW24 show, led by Ella Vivii, using The GelBottle Inc and Labology 3 products.

Massachusetts-based tech, @nailsby_bonn, creates ‘blood’-splattered, three-dimensional nails for Halloween.
The GelBottle Inc Clear 3D Studio Gel £12 + VAT www.thegelbottle.com
The 3D trend is perfect for the party season, as shown by Oregon-based tech, @nailzzbyliizz.z, who creates a Champagne-coloured design.
Nicol Torres of @enunitas creates this 3D shimmer manicure, blending seasonal colours with swirls.
This article appears in September 2024

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This article appears in...
September 2024
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