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READERS GALLERY

Swindon-based nail stylist & educator, BETH JAMES, shares her career goals & sleek creations

Name – Beth James (Gough)

Age – 32

Business names – Forever Beauty & Nails and Forever Beauty & Nails Academy

Location – Swindon, Wiltshire

Years in nails – 15 years

Trained with – I completed NVQ levels 2 and 3 at college, and have continued to enhance my skills and knowledge with brands including Willow Academy, Gelish, Artistic Nail Design, The GelBottle Inc and Magpie Beauty.

Favourite products – My essentials are the Willow E-file Prime and bits, including The Pip (diamond cuticle bit) and The Diamond Polisher – Extra Fine, which is used to polish and exfoliate skin. I also love using the Staleks Pro Expert 51 Type 2 (slanted manicure pusher and loop pusher).

Favourite nail design – I enjoy creating tortoiseshell nail styles, ombré finishes and Christmas designs.

Career ambition & vision – I strive to better my skills through continuous learning and make a positive impact on the nail sector. I want to build connections with industry leaders, to ultimately become a leader in my own right and inspire others. I am dedicated to keeping up with the latest trends and techniques, while prioritising safety within our industry. My goal is to learn from experts and enhance my craft, in order to benefit my students and clients. As a nail technician and educator, I aim to inspire, provide guidance and empower others to recognise their value in the nail world.

Who do you admire in the industry? Lucy James, founder of Willow Academy, is a talented and inspiring individual. She is dedicated to helping others and possesses a wealth of knowledge about E-files and techniques.

/ForeverBeautyandNails

@foreverbeautyandnails

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This article appears in September 2024

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September 2024
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