Scratch Magazine - January 2024

In this edition


Scratch MagazineHappy New Year! Let’s not dwell on resolutions,
Nail NationNews & views
In their ElementThe creative chemistry between nail pros, Jojo Wickens & Leila Monroy, has sparked a stunning series of snaps – including this month’s cover image. HELENA BIGGS discovers more about the photo shoot
THE HOT ListScratch scours the industry for the latest nail & beauty products to captivate clients & lend a helping hand to your services
THE SCRATCH scoopThe Scratch team offers an insight into its antics & unveils events & products from the nail & beauty realms
5 TRENDS TO NOTE FOR 2024Scratch explores trends set to dominate this year & how to incorporate them into your business
Prepare for ProgressA new year offers an opportunity to pursue goals & focus on reaching potential. CHLOE RANDALL explores ways to boost your profile & strive for success
Nailympia Competitions NEWSImmerse in competition highlights, interviews & points to note from the Nailympia realm, with its global director,
How to nail the FrenchExplore top tips & product picks to master classic & alternative French looks using five nail systems
NAIL NurtureScratch Stars Natural Nail Specialist of the Year 2023, LUCY PRICE-MARSHALL, shares common nail concerns & advice to improve their condition
BEHIND THE GRAMGet to know social media nail stars as they offer an insight into their lives & share content creation tips
STRIKEAPOSEPreston-based nail & beauty pro, KIRSTY MCDONOUGH, shares an insight into her industry award wins & passion for competing
Love & Sparkles with Katy P nail artistThe World’s Star Nail Artist 2023 shares tips, techniques & insights into her soaring career
STEP-BY-STEP: 3D flowersKIT LIST • Kirsty Meakin Acrygel in Pink
Temperature TALKFeeling the chill? CALLIE ILEY explores the impact that temperature has on nail products & serves up practical points to note
Through the KeyholeTake a peek inside salon setups across the UK&I as Scratch unlocks each door…
TALONS & TAILSJoin team Scratch behind-the-scenes at Shepreth Wildlife Park for Nail Safari: a five-day event combining nail education & animal magic
Join the GelJunkie RevolutionSupport natural nail growth & create standout enhancements with GelJunkie, a gel polish range with a focused founder & carefully curated colour selection
READERS GALLERYHorncastle-based nail tech, CHARMAINE CURRIE, unveils her passion for cartoon art & career aspirations
NOTES FROM NergishEsteemed beauty business consultant & trainer, NERGISH WADIA-AUSTIN, shares 5 top tips to entice nail clients to the salon
Polishing up on SELF-CAREScratch explores the importance of self-care & 10
10 ways to practice self-care1 Take regular breaks Schedule breaks during your
Power & Polish with O. P. TElevate your business & embrace new techniques with advice from the Scratch Stars award-winning OPI team
TECH FOR TechsREBECCA HITCHON gets the scoop on high-tech launches, decodes hot topics & sources tech-savvy tips for your business
WHAT’S IN A name?Explore how your business, treatment & product names
FORD’S ThoughtsNail trends & tales across the globe
SCRATCH PADSStandout urban style
CAUSE FOR CELEBRATIONIs your business meeting a milestone? CALLIE ILEY
NAIL Clippings#NOWTRENDING Delicate and dainty starburst nail art has
Fingernails in FocusTranslate tattoo styles into nail art designs with inspo from fellow pros
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