1 mins
Scratch Magazine
Happy New Year! Let’s not dwell on resolutions, as they’re easily broken, but instead – let’s focus on goals. Whether you seek more Instagram followers, are keen to enter the competition arena or want to open your own business, the new year offers a ‘fresh start’ mindset, so take out a notebook and start writing plans for the months ahead.
Turn to page 28 to read up on six considerations to help get you started, and immerse in content from our new cohort of columnists. Over the next 12 months, they’ll be serving up expert advice on education, business management and nail techniques to help boost your profits and reach your goals.
We also announce key industry competition dates for 2024 inside this issue. Entry opens for the Scratch Stars Awards on 1 February, and Nailympia will be heading to some exciting new locations – with a fresh look and dedicated pages in Scratch. Read up on what you can expect from industry competitions such as these, and explore tips from The World’s Star Nail Artist, Katy Pottle, on how to prepare for online and in-person contests.
Goals can be small or large, but they must be your own. Don’t try and compete with everyone else; evaluate what’s important to you and your business and take the necessary steps to shoot for success. When you reach your goals, celebrate them by shouting about them! On page 86, we share the importance of marking milestones and share tales from techs and brands who have commemorated achievements in different ways.
Scratch will continue to support you with articles, interviews and opportunities; just make sure you stay subscribed and follow us on social media. We can’t wait to see you reach your goals and look forward to watching your businesses grow.
Until next month,
Helena Biggs Managing editor
+44(0)1959 547 000
helena.biggs@scratchmagazine.co.uk
Do you need to renew or update your Scratch subscription? Call +44 (0) 1580 883 844
COVER CREDITS Nails: Jojo Wickens
Model: Leila Monroy
Photography & editing: Jojo Wickens
Nail products used are available via www.lightelegance.co.uk
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