COPIED
2 mins

ACE RECOVERY & REPAIR

From the creators of IBX & Dadi’Oil comes ACESO TM, a system that delivers targeted relief & support through the nail plate & onto the nail bed

In 2010, husband and wife team, Jim and Linda Nordstrom, founded Famous Names LLC with a core focus: to support industry professionals with exceptional nailcare products. Owing to his role as former CND™ CEO, Jim is dedicated to research, development and distribution of nailcare products, while former salon owner, Linda, leads the global education and customer strategy for the brand, working as an educator and advocate for nail pros worldwide.

Linda & Jim Nordstrom

Famous Names made significant waves in the sector with the launch of IBX: a strengthening system that penetrates the upper layers of the nail and cross-links inside it to toughen, repair and protect. Now, the brand has shared the next innovation in its natural nailcare line: ACESO™.

Aceso (pronounced A-see-so) is the name of the Greek goddess of the healing process, thus an apt choice for the product range, which penetrates through the nail plate and onto the nail bed and surrounding soft tissue to deliver targeted relief and support.

Three years in development, the system is powered by natural bio-actives, including quillaja, a strong, natural cleanser; betaine, an emollient for nail keratin; tannic acid to help form the dermal skin, and clove extract and tea tree oil for their antibacterial and anti-fungal properties.

“While IBX works in the nail, ACESO™ works in the nail bed.”

Before ACESO™
After ACESO™

In the above example, the ACESO™ system was used two times per day, six days per week to support a nail that was detaching from the nail bed. As the nail grew, Debrider was added to accelerate the re-attachment of the nail plate. The free edges were kept short throughout to promote nail re-attachment.

THE ACESOTM SYSTEM

There are four products in the ACESO™ range, which nail professionals can offer to clients within a salon service, before retailing a Client Kit so they can continue the treatment at home.

Clients using ACESO™ can enhance their nailcare routine by requesting IBX once the nail plate is mostly attached, and the underlying nail condition is resolving. Daily use of Dadi’Oil alongside ACESO™ can further optimise results, promoting healthier, stronger nails. It is recommended to use the system after a shower when the feet are wet.

ACESO™ Kick Start Soak: £41.45 + VAT Kick Start Soak prepares the feet and nails to effectively begin the ACESO™ system. It utilises natural bio-actives and oil absorbers.

ACESO™ Step 1: £13.45 + VAT Apply to the surface of the nail and/or under the nail plate onto the nail bed.

ACESO™ Step 2: £13.45 + VAT Apply to the soft tissue around the nail plate and between the fingers and toes.

ACESO™ Debrider: £13.45 + VAT Use to ‘flush’ dead tissue and debris between the nail plate and nail bed, to help the nail plate reattach to the nail bed as new growth occurs.

ACESO™ Client Kit (includes Step 1, Step 2 & Debrider): £35.45 + VAT

The ACESO™ system is available via

www.sweetsquared.com

/SweetSquared & /FamousNamesProducts

@sweetsquared.nails & @famous_names

@SweetSquaredServeThePro & @FamousNamesProducts

This article appears in June 2024

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June 2024
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