PERFORMANCE Plus

Editor's Letter
Love is in the air, and so is inspiration! The pages of this issue capture the magic of connection: with your clients, to your craft and your creative visions.

Nail NATION
News & views

PASSION perfected
Global nail icon, Hazel Dixon, shares her love for the craft, blueprint for industry success & concept behind this month’s Scratch cover

THE HOT List
Scratch scours the industry for the latest nail & beauty products to captivate clients & lend a helping hand to your services

Nail art mastery in Miami
Immerse in the diverse range of designs featured at The Nail Art Exhibition in Miami: a colourful celebration of industry talent & imagination

Crazy for hue
Set clients’ hearts aflutter & attract attention to your services with REBECCA HITCHON’S roundup of Valentine’s nail designs, products & business tips

2025 SCRATCH STARS AWARD
ENTRY NOW OPEN!

Streamlining solutions
Explore digital & physical tools to aid organisation & support your nail business admin

Breaking Down Barriers
Nail techs share how they navigate challenges to

Inside look: EDUCATOR EVENT 2025
REBECCA HITCHON REPORTS

Art with Jark
Scratch Stars Hall of Fame pro & founder of Jark Nails, JIAK HING , shares a masterclass in gel polish design to elevate your artistic offerings

NAIL CONDITIONS: to treat or to refer?
LILLY DELMAGE explores how to manage common nail conditions, when to treat them & when to refer clients for medical advice

BEHIND THE GRAM
Get to know social media nail stars as they offer an insight into their lives & share content creation tips

Nailympia COMPETITIONS NEWS
Immerse in competition highlights, interviews & points to note from the Nailympia realm, with its global director, ALEX FOX

READERS GALLERY
Bristol-based gel manicurist & hairdresser, DAMON EVANS , shares his favourite nail techniques, products & designs

PERFORMANCE Plus
Introducing Acrylic Plus from Halo: an advanced L&P system for time-pressed pros & competition enthusiasts

How to build your business beautifully
TOP TIPS FOR SHIFTING YOUR MINDSET TO ENSURE SUCCESS

MANIFEST YOUR 2025 dreams
In the third challenge of the North America’s Star Nail Artist contest, The GelBottle Inc set pros the task of sharing their hopes & dreams on nails using a foundation of BIAB™ & DesignEx Pro™ Extensions. Take a look at the creations…

Through the Keyhole
Take a peek inside salon setups across the UK&I as Scratch unlocks each door

The Social Scene
Mastering ‘nailfies’: photography tips to elevate your social media content

Formulas for Success
Gen Z nails: how to capture the next generation of clients

GOLD RUSH
Salon owner & seasoned nail competitor, Yuliia Kovalchuk, shares the importance of nail contests & how they push the boundaries of nail artistry on a global scale

NAIL Clippings
LILLY DELMAGE uncovers the hottest nail topics & tales across the ‘net, TV & social media & gets the scoop on celebrity beauty must-haves

Fingernails in Focus
Pinterest searches for ‘friends matching nails’ have risen by 35%, so cater to client besties with matching mani inspo