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THE SCRATCH scoop

The Scratch team offers an insight into its antics & unveils events & products from the nail & beauty realms

REPLAY

Rewatch some of last month’s live interviews!

Management advice for beauty businesses

Spa and beauty business consultant, Valerie Delforge of The Delforge Group, joined Helena on Instagram to share key pointers from her first book on how to be an effective manager. Viewer, @nailz_by_gab, was revealed as the winner of a signed copy of I’d Rather Do It Myself: From Micromanagement to Leadership.

Course focus: client mental wellbeing

Award-winning beauty therapist & founder of the Massage4MentalHealth campaign, Hayley Snishko, spoke to Rebecca about her BABTAC-accredited online course, The Therapeutic Connection: Elevating Therapists’ Understanding of Client Mental Wellbeing.

An insight into GelJunkie

Kate Driscoll, founder of the GelJunkie brand, showcased its range of gel polishes and served up application advice. The successful salon owner & nail pro also revealed her Create The Length (CTL) formula, designed to support natural nails and aid their growth.


What we’re wearing...

For her January manicure, Helena opted for a serene navy blue hue with grey undertone. A glittering dot near the cuticle area was added, followed by TGB Cuticle Oil, courtesy of Rebecca Ellis aka @beautyby__beck.

On her visit to Shoreditch Nails’ studio, Rebecca embraced the January blues, opting for two coats of The GelBottle Inc’s Bolt colour for the base of her manicure. A coat of sheer shade, Glass Blue, was then layered over the top for extra wow factor.


Out and about

Senior news & features writer, Rebecca, headed to The Lanesborough Club & Spa, London, where plant-based nail brand, L’Atelier Green Paris, takes up residence. She was given a tour of the luxury venue by the brand’s co-founder, Yasmine Smatti, before nail tech, Alison, carried out the 24-carat Pure Gold Ritual. Rebecca was invited to smell a relaxing essential oil blend, prior to a gold mask being applied. The treatment finished with a manicure.

Chantelle Johnson & Hannah Beth Clayton.
Nail Order co-founder, Rebekka Costello.

Managing editor, Helena, headed to Birmingham for Nail Order’s Sunday Service Event, which welcomed a vast number of nail pros from across the UK and Ireland. Seminars from Clawgasmic co-founder, Chantelle Johnson, and Boss Your Salon founder, Maddi Cook, were enjoyed, and nail artist, Anouska Anastasia, and Lotte Seymour of Manicure Roulette hosted Q&As.

‘Sunday School’ saw nail workshops take place, while The Play Room allowed pros to try Nail Order’s product range and brands showcased their ranges via pop-ups at The Sunday Market. Complimentary tarot card readings courtesy of Melissa Mercury proved popular and attendees networked throughout lunch, before many attended an afterparty at popular nightspot, Tonight Josephine.

Rebecca took a trip to where it all began for conscious brand, Shoreditch Nails: its studio in the Cleeve Workshops space in Shoreditch, London. She met founder, Tina Michael, to talk about the brand’s goals for 2024; for its Shoreditch and Dalston studios, academy and 81% bio-sourced nail polish range. Rebecca also indulged in agel polish manicure, courtesy of nail tech, Carmen.


Listen up!

Beauty Business Academy founder, Layla Tourh, has launched the She’s Bossed It podcast, sharing motivational talks, personal success stories and the secrets and strategies behind her success in the beauty industry. Designed to help other pros grow their business, check out She’s Bossed It on podcast platforms including Spotify and Apple Podcasts.

Spotify
Apple Podcasts
This article appears in February 2024

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This article appears in...
February 2024
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Editor's Letter
February is traditionally a month focused on love
Nail NATION
news & views
Creativity & The Climatalypse
A powerful environmental message connects a series of striking, nail-focused images, one of which features on this month’s cover. REBECCA HITCHON finds out more about the nail inspo & on-set photo shoot antics
THE SCRATCH scoop
The Scratch team offers an insight into its antics & unveils events & products from the nail & beauty realms
THE HOT List
Scratch scours the industry for the latest nail & beauty products to captivate clients & lend a helping hand to your services
2024 Scratch Stars Awards
Embrace the opportunity to join the elite group of salons & industry professionals that hold a Scratch Star title: a symbol of excellence in the UK&I nail sector
Love Struck
Capture the hearts of clients with 40 Valentine’s themed nail designs & products to express affection & artistry
Luxe LIFE
Elevate your mani/pedi services & indulge clients with TGB Spa; a refillable bodycare system with luxury aesthetic
BEHIND THE GRAM
Get to know social media nail stars as they offer an insight into their lives & share content creation tips
GEL GOALS: Mastered
Delve into the glories of the gel system & explore products to sculpt, perfect, aid artistry & more
Better Together
TAMMY KOSLOWSKI, founder & director of House of NAF!, spills the story of a collaboration that serves to empower young people as they journey into the beauty industry
Community culture
Explore how to use & navigate online nail forums appropriately with advice from their founders & leaders
NOTES FROM Nergish
Reach your goals & ensure success with advice from esteemed beauty business expert, NERGISH WADIA-AUSTIN
Enter the DRAGON
Embrace the Lunar New Year in style by brushing up on your knowledge of Chinese legends & channelling the spirit of the dragon through nail art
HIRING HELP
Are you seeking a new staff member but unsure how to nail the recruitment process? Check out REBECCA HITCHON’S roundup of advice
Through the Keyhole
Take a peek inside salon setups across the UK&I as Scratch unlocks each door
Love & Sparkles with Katy P nail artist
The World’s Star Nail Artist 2023 shares tips, techniques & insights into her soaring career
Nail SOS: Repairs & refunds
Scratch explores common causes & salon solutions to nail damage & the importance of having a clear policy in place for repairs
Power & Polish with OPI
Elevate your business & embrace new techniques with advice from the Scratch Stars award-winning OPI team
TECH FOR Techs
REBECCA HITCHON gets the scoop on high-tech launches, decodes hot topics & sources tech-savvy tips for your business
READERS GALLERY
Glasgow-based CND™ ambassador, MONIKA BANNATYNE, shares her sleek nail designs, preferred techniques & career highlights
FORD’S Thoughts
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Polish up your ombré application with tech tips, design inspiration & step-by-steps
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Immerse in competition highlights, interviews & points to note from the Nailympia realm, with its global director, Alex Fox
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A thrilling first chapter. Immerse in the story of Chapter1, a Cheltenham salon with a stylish interior & owner who champions the client experience
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Feeling peachy keen? Pros share nail designs inspired by Peach Fuzz, Pantone’s Color of the Year 2024
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February 2024
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