Scratch Magazine - December 2024

In this edition


EDITOR'S LETTERDecember is a month of celebration, reflection and finding glitter in all sorts of places. However you commemorate the festive season, we hope you enjoy the creativity...
Nail NationNews & views
Winter WonderA candy cane, crystals & cosy vibes combine in this month’s Scratch cover, courtesy of Swedish nail artist, Emelie Westin. Here, she shares details of the creative process
The Scratch ScoopThe Scratch team offers an insight into its antics & unveils events, treatments & news from the nail realm
The Hot ListScratch scours the industry for the latest nail & beauty products to captivate clients & lend a helping hand to your services
2024: The industry rewindScratch rounds up nail & beauty sector highlights from the past year
Hard Gel HeroChantelle Johnson, co-founder of the Clawgasmic nail community, shares why she believes the hard gel system is making a comeback & the importance of taking note
Christmas ClawsDazzle clients this festive season with a sleigh-load of Christmas & party design inspo & products to transform fingertips
BRAND WATCHLilly Delmage gets to know the names behind companies & brands that are attracting attention across the nail scene
Behind The GramGet to know social media nail stars as they offer an insight into their lives & share content creation tips
The Great Form EscapeNail pros from Mexico, the USA & Canada got to grips with Light Elegance’s BLINKForms in a challenge set by the brand for the North America’s Star Nail Artist contest. Check out the creations…
Jimmy gets six new shadesJimmyGel performs beautifully underneath either hard gel colors or gel polishes. Whether you plan to simply let the gorgeous new JimmyGel shades shine on their own or apply color on top, JimmyGel offers the ultimate versatility for every salon service.
Fingers & feathersJoin team Scratch on a five-day Nail Safari adventure, where education & artistry were combined with animal antics to create an unforgettable event
Ford's ThoughtsBusiness updates to make in the new year
Changing spacesAfter facing an abrupt eviction, a Wolverhampton-based nail professional speaks out on the challenges of securing an appropriate salon space
READERS GALLERYAward-winning salon owner & INK London educator, Victoria Leigh Nelson, lifts the lid on her career & shares her favourite nail creations
BUSINESS PLANNING FOR 2025Elevate your business & embrace new techniques with advice from the award-winning OPI UK&I education team
The introvert’s guide to NAIL TEKKINGLILLY DELMAGE gathers the experiences of introverted nail techs & shares top tips for thriving in a stereotypically extroverted industry
Through the KeyholeTake a peek inside salon setups across the UK&I as Scratch unlocks each door
Love & Sparkles with Katy nail artist PThe World’s Star Nail Artist 2023 shares tips, techniques & insights into her soaring career
Beauty with purposeNail industry educator, Nina Lewis, shares how she’s transforming careers & elevating standards from her London academy
Formulas for SuccessOpen your eyes to the trio of BLINK products from Light Elegance, as ELAINE WATSON serves up insight
SCRATCH PADS A retro retreat
NOTES FROM NergishWant to elevate your nail business & boost your skills? Industry expert, NERGISH WADIA-AUSTIN, divulges details of her training courses
Nailympia COMPETITIONS NEWSImmerse in competition highlights, interviews & points to note from the Nailympia realm, with its global director, ALEX FOX
TECH FOR TechsRebecca Hitchon gets the scoop on high-tech launches, decodes hot topics & sources tech-savvy tips for your business
Nail ClippingsLilly Delmage uncovers the hottest nail topics & tales across the ‘net, TV & social media & gets the scoop on celebrity beauty must-haves
Fingernails in FocusPlay with colour & level up your nail art with nine designs inspired by retro games
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